Online Videos at Newspaper Websites: A Literature Review


  • Niclas Hallgren Arcada University of Applied Sciences
  • Mats Nylund Arcada University of Applied Sciences



Online video, Newspaper, Economy, Users, Content


The purpose of this article is to provide an overview of research in online video on newspapers’ websites. The article identifies a number of relevant issues in production and business models and presents research results concerning the production and consumption of online news videos. Advertising in relation to online news videos is also examined. 


Bellman, S. 2013. Can 30-second ads save newspapers? Published 10.06.2013. Available: Murdoch University. Accessed 25.09.2014.

Brown, T & Collins, S. 2010. What “They” Want From “Us”: Industry Expectations of Journalism Graduates. Electronic News, 4(2), 68-82, DOI: 10.1177/1931243110367635.

Doyle, G. 2010. From Television to Multi-Platform: Less for More or More for Less? Convergence: The International Journal of Research into New Media Technologies, 16(4), 1-19, DOI: 10.1177/1354856510375145.

Doyle, G. 2013. Re-Invention and Survival: Newspapers in the era of digital multiplatform delivery. Presented at EMMA Conference 2013. 13p.

Ericsson Consumer Labs. 2014. TV and Media 2014 Changing consumer needs are creating a new media landscape. Available: 13p.

Evens, T. 2014. (De)convergence in TV: a comparative analysis of the development of Smart TV. Presented at EMMA Conference 2014. 14p.

Ihlström Eriksson, C & Åkersson, M. 2013. User Generated Content in News Media – a Comparison of Reader and Newspaper views. Presented at EMMA Conference 2013. 17 p.

Ksiazek, T B & Peer, L & Lessard, K. User engagement with online news: Conceptualizing interactivity and exploring the relationship between online news videos and user comments. New media & society, 1-19, DOI: 10.1177/1461444814545073.

Lagger, C & Lux, M & Marques, O. 2012. What makes People Watch Online Videos: An Exploratory Study. Available: 42p.

Livingston, S. 2004. The Challenge of Changing Audiences Or, What is the Audience Researcher to do in the Age of the Internet? European Journal of Communication, 19:75, 75-86, DOI: 10.1177/0267323104040695.

Murschetz, P. 2014. Does Online Video Save Newspapers? An Economic Performance Perspective of Adopting Online Video Services in Regional News Publishing in Germany. Presented at EMMA Conference 2014, 28p.

OECD. 2007. Participative Web and User-Created Content Web 2.0, Wikis and Social Networking. Available: Accessed 30.10.2014. 128p.

Pew Research Center. 2014. News Video on the Web, a Growing, if Uncertain, Part of News. Avaliable: 25p.

Phalen, P F & Ducey R V. 2012. Audience Behavior in the Multi-Screen “Video-Verse”. The International Journal on Media Management. 14:2, 141-156, DOI:10.1080/14241277.2012.657811

Quinn, S & Filak, V F. 2005. Convergent journalism: An introduction. Focal Press. ISBN 0-240-80724-3. 227p.

Reuters Institute. 2014. Digital News Report 2014. Available Accessed 14.10.2014. 96p.

Tameling, K & Broersma, M. 2013. De-converging the newsroom: Strategies for newsroom change and their influence on journalism practice. The International Communcation Gazette, 75(1), 19-34, DOI: 10.1177/1748048512461760.

Thurman, N & Lupton, B. 2008. Multimedia Storytelling at British News Websites. Convergence Calls, 14(4), 439-455, DOI: 10.1177/1354856508094662.

Uliyanova, A & Hol, B & Neilsen, A. 2013. Business Model Change in the Newspaper Industry: The Case of Young News Consumers in the Age of Postmodernity. Presented at EMMA Conference 2013, 25p.

Wellbrock, C M & Rausch, L. 2012. How to Act Hyper local – Users Expectations towards Regional Newspapers Websites. Presented at EMMA Conference 2012. 16p


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