Jens Nielsen: Events i den danske oplevelsesøkonomi – den kollektive brusen
DOI:
https://doi.org/10.5617/nm.3223Abstract
Bogen er tredje bind i Copenhagen Business School/Tuborgfondets serie på foreløbig 9 planlagte bind om sammenhænge mellem erhvervsøkonomi, samfundsøkonomi og kultur- politik i Danmark i begyndelsen af det 21. århundrede. ’Oplevelsesøkonomi’ ser ud til at være nutidens udvidelse af 80’ernes og 90’ernes ’kulturøkonomi’. Bindet skitserer en lang række analyseredskaber, og der gives løbende empiriske eksempler, som udbygges med en nærmere analyse af to rimeligt forskelligartede eksempler: det halvoffentlige Århus Festuge og det private eventbureau The Competence Company og samlede erfaringer især fra europæiske kulturhovedstæder. Bogen slutter med en god skitsering af en række udviklingsstrategier og et Executive Summary på dansk, der efterfølges af en meget righoldig litteraturliste.
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